Dear Fancier,

By now, the "Racing to" brochure hardly needs any introduction. Year after year, this full-colour publication has established itself as a highly valued reference guide for thousands of pigeon fanciers around the world. It is widely distributed both in printed and digital format through Herbots staff as well as at numerous national and international exhibitions.

This comes as no surprise, as the brochure brings together, in one clear and attractive publication, the most impressive achievements and top pigeons of many international champions. For participants, it is the ideal opportunity to showcase their loft to an international audience, while fanciers can stay up to date with the most successful lofts of the moment.

To ensure the new edition is ready in time for the upcoming winter and exhibition season, we would like to invite you once again to participate in "Racing to 2027".

As in previous years, the brochure will be printed entirely in full colour and distributed free of charge worldwide at numerous national and international exhibitions, through social media, and on various websites. In addition, the complete brochure will be translated into Chinese, allowing pigeon fanciers in China and Taiwan to discover the quality and achievements of your loft in detail.

As you already know, we also offer participants the opportunity to recover a large part of their investment. Therefore, in July 2027, we will once again organize an exclusive online auction exclusively for participants of "Racing to 2027." Each participant may enter a maximum of three pigeons.

The auction for the previous edition was successfully concluded recently, once again confirming the strong international confidence in this unique concept.

Despite the continuous increase in paper and printing costs, we are pleased to maintain the same rates as in previous years:

• 1 page: €990 (excluding VAT)
• Double page spread: €1,690 (excluding VAT)

Participants reserving multiple pages will benefit from an even more attractive price per page.

Interested?

Simply send an email today to [email protected] and/or [email protected].

To enable us to prepare the brochure on time, we kindly ask you to send all high-resolution PSD photographs together with the accompanying texts no later than September 22, 2026 to [email protected].

Of course, you will receive a proof copy before printing, giving you ample opportunity to review everything carefully and submit any final corrections or remarks.

Should you have any questions, please do not hesitate to contact us. We will be delighted to assist you.

Thank you in advance for your continued trust and support. We sincerely hope to welcome you once again in "Racing to 2027".

Kind regards,

The Herbots Team

Click here for Racing to 2026